As a self-employed professional do you need a website? Is it worth the time and money if you get most of your business from referrals or by subcontracting?

The short answer is, yes. Here’s why:

As a self-employed consultant do you really need a website?

I’m asked this a lot, particularly if a consultant gets most business from referrals or they contract through agencies or boutique firms. Besides, it’s highly unlikely that a prospective client is going to stumble upon your website and decide to hire you. Surely creating a website is a waste of time and money, right?

I used to say that if you had a really strong LinkedIn profile and you keep your network warm, you probably didn’t need a website. Indeed, I know dozens of independent consultants making six-figure incomes without one.

Now, however, my answer is, yes, absolutely, you need to have a business website. Here’s why: